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Make sure you receive this newsletter by adding editor@content.piworld.com to your Safe Sender, White List or Address Book.
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Welcome to the Weekly Recap of Today on PIWorld, where we provide a recap of the top news that you may have missed this week in the printing industry.
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On this episode of The Week that Was, The Philadelphia Inquirer suffered a cyberattack this week; Keep US Posted provided an
economic analysis challenging the USPS’s plans to continue increasing postage rates twice per year; and we explore SLAs.
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Join our expert panel featuring Casey Hendrick, Chief Operating Officer, United Mail and Chris Durbach, Executive Vice President, Sales
& Business Development at Phoenix Innovate for a lively discussion on how leading organizations are transitioning to high-value
print and digital communications that create new opportunities to drive revenues and strengthen customer relationships.
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Join our expert panel for a lively discussion with real-world examples on how to maximize your assets with accessibility and archiving.
We will discuss why personalized communication goes beyond marketing, and how intelligent templating and automation fit into your
production workflow in a profitable, effective, and impactful way.
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by Mark Michelson
The newspaper’s publisher declined to say if ransomware was involved, if any ransom demands were being made, or if any group or
individual responsible for the attack was in contact with the news organization.
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Keep US Posted is submitting new economic analysis to Congress challenging the USPS’s plans to continue increasing postage rates
twice per year. Postmaster General Louis DeJoy is expected to testify.
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by Toni McQuilken
As turnaround times and run lengths continue to get shorter — combined with quality, compliance, and data security requirements
— service level agreements with clients are increasingly becoming a mandated part of customer relationships for many printers.
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BR Printers has installed an eight-color RMGT 9 Series Long Perfector with SimuPlate Technology and Benford LED curing. The new press
has enabled the company to compete in the short-run book market more effectively.
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by Bill Farquharson
The breakfast menu sold Bill Farquharson on pancakes with “Real Maple Syrup.” When that turned out to be a lie, Bill took
his business elsewhere and made it the subject of this week’s Short Attention Span Sales Tip.
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by Allee Bruce
Hosted at The Venetian, the summit welcomed Canon U.S.A.’s dealer partners for three days of education and networking, May 9-11.
Although events like this aren’t entirely new for the company, the format has evolved. Here are some of the key takeaways from the
event.
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by Ashley Roberts
Complete with a hashtag and over 2.7 million views, Truly Engaging has harnessed TikTok for its incredible marketing potential. Not only
has the company’s popularity exploded, but it’s transformed the unboxing experience for customers as well.
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Dilip Parthasarathy, owner and president of Image Direct, reflects on his print journey and how a recent installation of the Canon
ColorStream doubled direct mail volumes and was the right choice for the company’s continual growth.
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by Trish Witkowski
Something cool arrived at the Foldfactory P.O. Box, and it’s a unique hybrid format — a clever combination of the Long
Triangle Fold and a T-Cross that I’ve never seen before. Here’s what’s great about it.
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Graphic Village recently purchased a SCREEN Americas Truepress Jet520HD+ series press. The new press enables the company to increase its
capacity to accommodate and manage higher-volume jobs at an increased speed-to-market pace.
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During the 11th annual Inkjet Summit, we took some time to speak with David Harding, chairman and CEO of HardingPoorman. We discuss
networking, the benefit of seeing a variety of vendors in one place, and the value of data shared.
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by Mike Philie
Now that you’ve accepted the challenge of growing revenue for your printing business and have been anointed the leader, it’s
time to get to work. Let’s discuss four key areas that will form the foundation of your efforts: your role as leader, the sales
team, your sales plan, and sales team performance.
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by Summer Gould
Let’s explore how to increase desirability of your product or service with direct mail. By using the behavioral science tactics
discussed here, you can gain a competitive advantage and increase sales.
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Proforma announces that Jay Vento, president and owner of Proforma Spectrum Graphics, has completed his acquisition of DataGuide, a $3
million-plus printing and promotional products distributor headquartered in Boston.
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by Toni McQuilken
The 2023 Xeikon Café explores innovating and profiting with digital print with the event bringing education and technology to the
forefront for packaging and commercial printers alike.
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At the recent Xeikon Café event held in Elgin, Illinois, the company’s new president, Robert Welford, sat down to chat with
Printing Impressions and Packaging Impressions senior editor Toni McQuilken about his journey to where he is today, where he sees Xeikon
going in the future, and how he sees the many print technologies available today all working together for many years to come.
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From print decorating market trends and sustainability data to award-winning embellished pieces, the 2023 Print Embellishment Conference
has the information and inspiration that print finishers, folding carton producers, commercial printers and graphic designers need to
succeed.
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by Greg Muzzillo
Once upon a time, there was a person that had been through a lot in their life. Over time the disappointments and pain added up and
caused that person to lose some enthusiasm and optimism. That person might be you. It’s time to turn the page on those “once
upon a times” and write the next chapter.
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Ceruolo will guide and direct Moore RMG’s ongoing focus to streamlined data acquisition and analysis beyond traditional response
management services, providing clients with the ability to make critical timely and accurate decisions that impact future growth.
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